Merchants grapple with merging online and offline operations, managing diverse customers (sellers and buyers), and handling one-of-a-kind, often challenging-to-identify stock. This complexity, coupled with manual labor, eats at the profit margins. The founders of "ReRobe", a high-end second-hand concept in Stockholm, personally felt these challenges. Wanting a change, they envisioned Ribbn, akin to a Shopify for the resale market — a platform that streamlines the selling process for both online and brick-and-mortar resale merchants. They teamed up with Above to bring this concept to life.

Enabled by RFID technology, made accessible and actionable through the Ribbn platform. We designed a comprehensive resale experience customized for (r)e-commerce workflows for Ribbn. This allows merchants to integrate their offline shops and stock management into the digital realm, streamlining operations. By linking physical RFID tags — for item registration and tracking — with an AI-powered platform, they benefit from enhanced inventory and online store management.

The RFID tag is more than a tool; it's the physical representation of the Ribbn brand, distinct from traditional store-branded hangtags. Crafted from translucent material, these tags exude a futuristic vibe, showcasing the embedded RFID technology while maintaining a subtle visibility. Their design, including a pronounced upper left curve, mirrors the Ribbn logo, ensuring brand coherence. Emblazoned with the Ribbn wordmark in crisp white, they also display essential technical details. Adaptable to a variety of store items, from clothing to boxes, the Ribbn RFID tag is available as both a sticker and a reusable clip, ensuring secure attachment without damaging merchandise.

Resale merchants grapple with merging online and offline operations, catering to distinct customer groups, and handling unique inventory. Ribbn is their digital nexus, transforming the (re)sale landscape into a streamlined, insightful journey.